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Jul 28, 2023

The perfect fit: WOMPA

The Crazy Eagle Media trucker hat ($30) is the line’s top seller.

Everyone loves a good "if you know you know" moment. Especially here in Tulsa, where we like to celebrate our local heroes and culture through mugs, stickers and clothing items slapped with slogans like “In Trav We Trust” or “I rode Zingo.”

Joining the ranks of local IYKYK nods is print shop Low Road Merch Co.’s line of apparel referencing Crazy Eagle Media— Tulsa filmmaker Sterlin Harjo’s production company behind FX’s “Reservation Dogs.” Currently in its third and final season, the award-winning comedy hit follows four Indigenous teens as they face coming-of-age complications on their reservation in rural Oklahoma.

“Catfish is Life” trucker hat ($25) by Low Road Merch Co. The local, full-service print shop is the official merch store for the production company behind FX’s hit show “Reservation Dogs.”

As the official merch store for CEM, Low Road offers trucker hats, shirts and patches bearing the production company’s black and gold logo, as well as other clothing item sand koozies printed with iconic show one-liners.

Encapsulating Rez Dogs’ colloquial, off-beat charm through merch items isn’t all Low Road’s gotten to do, however.

"Don’t be a Shitass" tee ($25)

“While they were filming this past season, we got to be the go-to t-shirt company they used for an episode,” says Low Road Owner Morgan Bible. “It was a 6-color shirt and was really fun to do.”

Bible eagerly watched and waited as new episodes dropped each week to see if the tee she printed under Harjo’s creative direction would appear, and on which character. That moment finally came on Aug. 16 with the release of episode 4. (We won’t ruin the moment for you, but just be on the lookout for a shirt that states NARDS in large colorful letters across the front. Oh, and six cans of tuna.)

Low Road Owner Morgan Bible screen printed the 6-color NARDS shirt that a character wears in season 3, episode 4 of “Reservation Dogs.” A limited run of the shirt is available for purchase at lowroadmerch.co.

Bible operates the full-service print shop with Bobby Dean Orcutt — owner of Low Road Artist Management — out of a space for coworking and creatives to gather called WOMPA (read more about WOMPA here). Harjo himself used to office out of the redesigned, 100-year-old warehouse and is also longtime friends with Orcutt, so the merch collaboration was the perfect fit.

“It’s cool to see somebody get famous but not change,” Orcutt says. “He’s very loyal.”

The four main Rez Dogs characters — played by K. Devery Jacobs (Elora), Paulina Alexis (Willie Jack), Lane Factor (Cheese) and D’Pharaoh Woon-A-Tai (Bear) — did their first script reading together in WOMPA’s outdoor atrium.

A limited run of the NARDS t-shirt, as well as the rest of the CEM line, can be purchased at lowroadmerch.co. Also shop items in-person at WOMPA’s Westside Market 5p.m.-9p.m. every other Wednesday at 3306 Charles Page Blvd., or follow @lowroadmerch on Instagram for future pop-up locations.

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